Limelight Diamonds Receives Positive Luxury UK’s Prestigious ESG+ Certification

With the Butterfly Mark, they have been acknowledged for their commitment to ESG+ (Environment, Society, Governance, and Innovation) sustainability best practises at the highest levels

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Mumbai :  Positive Luxury, a top UK-based accreditation organization, has awarded Limelight Diamonds, the first exclusive CVD diamond jewellery brand from India, an ESG+ certification and a Butterfly Mark, a premium respected trust mark. With the Butterfly Mark, they have been acknowledged for their commitment to ESG+ (Environment, Society, Governance, and Innovation) sustainability best practises at the highest levels.

It is common knowledge that addressing climate change and reducing carbon emissions is a pressing issue. The annual amount of pure CO2 emissions is between 20 and 30 billion tonnes. (3x times compared to 50 years ago). The world’s population is suffering as a result of the 1.1 degree Celsius rise in average global temperature. Numerous other issues, such as a lack of a circular economy and widening social gaps, are affecting the entire planet. This has necessitated the development of ESG, a set of guidelines for conducting business that encourages organisations to take steps to lessen their negative impact on the environment and work towards a more equitable, diverse, and sustainable future.

There will be an estimated $37.8 trillion in sustainable investments by FY2022, according to a study. The same study predicts that by FY2025, the total value of ESG assets around the world will have risen to more than $53 trillion.

Limelight Diamonds’ MD & Founder, Mrs. Pooja Sheth Madhavan, had this to say about the company’s new global trust mark: “”As India’s largest CVD diamond jewellery brand on its sustainability journey, we at Limelight Diamonds are constantly working hard towards staying true to our core philosophy of establishing a luxury niche that is not built at the cost of our planet or our people. We’re giving it our all to improve upon established procedures in order to bring about real change. That we’ve been recognised for our efforts is fuel for our future efforts.

By switching to using recycled gold and recycling jewelry, using zero-waste packaging made from recycled papers, using solar energy to power their CVD growing facilities, and even making sure their office buildings run on green power, the company has shown that it is serious about its commitment to sustainability, which has a positive effect on local communities and the environment.

She continued, “We feel grateful for this significant achievement for Limelight Diamonds and privileged to share the same space with other ESG compliant brands like Asian pants, Godrej, HDFC Bank, and others. The evaluation process was thorough, and the results show that we’ve helped the planet and the people around us. We’re doing our part to lessen the harm we cause to the natural world by adopting green policies and using synthetic diamonds produced in a laboratory. We at Limelight are always saying, “Diamonds are very special to us, and now we have the ability to preserve its legacy while also protecting our planet and making progress towards a better future for all.”

For a consumer, it is very essential to understand the origin of your purchase. Brands which produce their goods in pure and eco-friendly environments under harmless, human-friendly conditions, Positive Luxury embodies these important desires and award the Butterfly Mark as a recognition. ESG+ assessment is completed using an intuitive yet detailed framework that takes into account over 150 factors across 75 categories, tailored to the specific impacts of the luxury industry, from climate, waste, and carbon management to animal welfare, biodiversity, and circular economy.

About Limelight Diamonds:

Started in 2019, Limelight Lab Grown Diamonds Ltd has been India’s leading sustainable diamond luxury brand offering lab-grown CVD diamond-studded jewellery. Headquartered in Mumbai, Limelight has been able to spread its wings in India with a network of over 65+ partners in cities like Hyderabad, Bangalore, Chennai, Kolkata, Delhi, Surat, Mumbai, etc. Backed by the world’s largest lab-grown diamond production unit that boasts of rough diamond production of over 5 million carats each year, we come with the strength of a wide range of jewellery for our customers.

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