Assurance International and Goodyear Launch Filters & Batteries

New Delhi : Under an official licencing agreement with The Goodyear Tyre & Rubber Company, Assurance Intl Limited has unveiled a new line of filters and batteries that will be manufactured, marketed, sourced, and distributed in India, as well as South Asia, Southeast Asia, Australia, and New Zealand.

The filters and batteries product line, which is expected to emerge by the end of August 2023, will cater to the demands of a variety of vehicles. The batteries, which include cutting-edge technology, will provide higher power, longer life cycles, and improved charging efficiency. Furthermore, the Goodyear automobile filter line will be designed to remove pollutants efficiently, assuring maximum engine performance and lifetime.

Because the battery is a vital component of a car, it is critical to choose the correct battery that will allow the vehicle to last longer. The name “Goodyear” is linked with dependability. The strong Goodyear Automotive Batteries, created with groundbreaking technology, provide a smooth driving through any road condition, whether it’s difficult undulating terrain, unexpected curves, or sharp turns. Goodyear Batteries’ excellent cranking power and spill-proof construction provide driving comfort and trust.

“Assurance Intl Limited, operating under the brand name “Goodyear,” has introduced a variety of products for a variety of vehicles, including 2-wheelers, 3-wheelers, commercial vehicles, and tractors. Our new inverter series is one intriguing addition. What’s excellent for consumers is that Goodyear batteries are now even longer lasting, and we’ve developed them with high-quality separators that extend the battery’s total lifetime. Assurance International and Goodyear have huge ambitions for the future. “We are aiming for significant growth over the next three years, gradually reaching an impressive 500Cr expansion,” stated Ms. Charu Saxena, Chief Sales Officer, Assurance Intl.

Goodyear Filters are comprised of high-quality components that contribute to vehicle dependability. Goodyear Filters manufactures air, oil, cabin, and fuel filters for motorcycles, passenger cars, SUVs, tractors, and trucks, as well as construction, industrial, and maritime equipment.

Consumers in Australia, Bangladesh, Bhutan, Brunei, India, Indonesia, Laos, Malaysia, Maldives, Myanmar, New Zealand, Nepal, Pakistan, Singapore, Sri Lanka, Thailand, Timor-Leste, and Vietnam will benefit from Assurance Intl Limited’s expanded distribution and after-sales support.

Assurance Intl Limited, a subsidiary of Satya Group, is a significant manufacturer and marketer of automotive supplies such as lubricants, batteries, filters, accessories, and replacement parts. Australia, Bhutan, Brunei, India, Indonesia, Laos, Malaysia, Maldives, Myanmar, New Zealand, Nepal, Singapore, Sri Lanka, Thailand, Timor-Leste, Vietnam, Pakistan, and Bangladesh are among the nations where Assurance has a presence. Satya Group was founded in 1974 with the main goal of supplying speciality lubricants, motorcycle oils, passenger vehicle engine oils, gearbox oils, hydraulic oil, pump set oil and CNG oil to the market. The Satya Group’s success comes in its devoted employees that service consumers around the clock, providing financial stability, product inventories, and timely delivery. For more information about Goodyear Lubricants, Filters and Batteries in India, go to www.goodyearautoparts.in

About The Goodyear Tire & Rubber Company: Goodyear is one of the world’s largest tire companies. It employs about 74,000 people and manufactures its products in 57 facilities in 23 countries around the world. Its two Innovation Centres in Akron, Ohio, and Colmar-Berg, Luxembourg, strive to develop state-of-the-art products and services that set the technology and performance standard for the industry. For more information about Goodyear and its products, go to www.goodyear.com/corporate.