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Home/Business/DigiBirds360, an AI-driven performance marketing agency, adopts WFH/Hybrid model following PM Modi’s fuel conservation advisory
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DigiBirds360, an AI-driven performance marketing agency, adopts WFH/Hybrid model following PM Modi’s fuel conservation advisory

New Delhi [India], May 20: Faridabad-based digital marketing agency formalizes work-from-home and hybrid models, aligning with PM Modi’s Digital India vision, his national advisory on fuel...

TBT Online Desk
May 21, 2026 5 Min Read
New Delhi [India], May 20: Faridabad-based digital marketing agency formalizes work-from-home and hybrid models, aligning with PM Modi’s Digital India vision, his national advisory on fuel conservation, and the country’s push toward an AI-powered future. India’s urban professionals lose an average of 90 minutes daily to commuting — time that costs fuel, health, and focus. When Prime Minister Narendra Modi issued a national advisory urging businesses to adopt work-from-home and virtual-first operations as a step toward reducing India’s dependence on imported fuel, it validated what many forward-thinking organizations had already been quietly building toward. DigiBirds360, a performance-driven digital marketing agency based in Faridabad, is one of them. The agency has officially adopted a work-from-home and hybrid work model—a decision that aligns with PM Modi’s advisory, supports its team’s well-being, and reinforces its commitment to operating as a truly digital-first organization deeply rooted in India’s Digital India mission.

Aligned with Digital India — Modi’s Vision for a Tech-First Nation

PM Modi’s Digital India initiative has always carried a larger ambition: to transform India into a knowledge economy powered by technology, connectivity, and innovation. From digitizing government services to empowering MSMEs with digital tools, the vision is to make India not just a consumer of technology — but a creator and leader of it. DigiBirds360 sees itself as an active participant in that journey. As an agency that has built its entire practice around digital—SEO, AI marketing, performance media, and now Agentic AI — DigiBirds360 is not just riding the Digital India wave. It is helping brands, businesses, and sectors across India leverage digital tools to grow, compete, and scale. The hybrid work model is an extension of this same philosophy: embrace what digital makes possible, and build systems that reflect that.

A Decision Built on Proof, Not Policy

For DigiBirds360, this was not a reactive move. During the pandemic, the agency’s 70+ specialists across SEO, performance marketing, content, social media, AI marketing, and web development demonstrated that high-quality, deadline-driven work could be delivered entirely remotely. Client results held. Productivity did not suffer. What did become visible was the unnecessary cost of daily commuting — fuel expenses, travel fatigue, and hours lost in traffic that could have been spent doing better work. PM Modi’s advisory provided the right moment to make the shift official. “The best results come from people who are focused and not worn out by a two-hour commute. Adopting a hybrid model is how we build a smarter workplace — one that supports our team and keeps delivering for our clients. PM Modi’s advisory aligned perfectly with the direction we were already heading.” — Mohit Singh, Founder, DigiBirds360

Real Impact: Less Fuel, Less Traffic, Cleaner Air

India imports close to 89% of its crude oil — a significant portion burned in daily urban commutes. By reducing the number of days its team commutes into the NCR, DigiBirds360 directly contributes to lower vehicle usage, reduced fuel consumption, and less vehicular pollution in the region. For an agency whose entire work exists online, daily physical presence was never a necessity. The hybrid model simply makes that logic official.

How the Model Works

The hybrid structure gives team members designated work-from-home days while reserving in-person time for sessions that genuinely benefit from it—strategy meetings, client onboarding, brainstorming, and internal reviews. The digital infrastructure behind it is already in place: project management platforms, cloud-based file access, real-time collaboration tools, and virtual meeting systems that have been part of the agency’s daily workflow for years. For clients, this means faster response times, cleaner feedback loops, and uninterrupted delivery. DigiBirds360’s clients span Healthcare, Education, BFSI, Automotive, Real Estate, Hotel & Tourism, Lifestyle, and SaaS sectors across India, the UK, the UAE, and Canada—and already engage with the agency through digital channels as a matter of course.

Built for the Future — Agentic AI Products on the Horizon

DigiBirds360 has delivered 200+ projects, generated 1.5 million+ leads, and supported 40+ active brand retainers since FY 2021–25. The agency’s target: driving exponential growth for 500+ brands by 2030. But what sets the next chapter apart is not just scale—it is the technology being built behind the scenes. The agency is currently developing a suite of proprietary agentic AI marketing products designed to automate, optimize, and transform how brands approach digital marketing. These are not off-the-shelf tools. They are being built from the ground up by DigiBirds360’s own team, combining years of campaign data, industry expertise, and cutting-edge AI capabilities. Mohit Singh, Founder of DigiBirds360, shared: “We are working on AI-powered products that will redefine how brands manage their digital presence—from intelligent SEO automation to agentic systems that can plan, execute, and optimize campaigns with minimal human intervention. We are close to launch, and we believe these products will be a significant step forward—not just for DigiBirds360 but for the broader digital marketing ecosystem in India.” — Mohit Singh, Founder, DigiBirds360 This development work is fully aligned with PM Modi’s vision of making India a global leader in AI and emerging technologies. As the government pushes forward on its AI Mission and Digital India 2.0 roadmap, agencies like DigiBirds360 that are building indigenous AI products are exactly the kind of innovation the ecosystem needs. The hybrid work model supports this ambition directly, giving the agency’s development and strategy teams the focused, uninterrupted time that building complex AI systems demands. Sustaining this ambition requires a team set up to perform at its best, and the hybrid model is part of building that foundation. It also strengthens business continuity, ensuring full operations and client delivery are never dependent on physical office access alone.

Conclusion

DigiBirds360’s shift to a hybrid work model is practical, considered, and timely. Less commuting means less fuel consumed, less congestion on roads, and less pollution in the air. It also means a more focused, productive team — better placed to build, innovate, and deliver results for clients every day. With proprietary Agentic AI products in development, a 500+ brand growth target by 2030, and a deep alignment with PM Modi’s Digital India and AI Mission vision, DigiBirds360 is not just adapting to the future of work — it is actively building it. As India accelerates its Digital India journey, DigiBirds360 moves with it: an agency built for the digital age, in every sense of the word. To partner with DigiBirds360 or explore career opportunities, visit: www.digibirds360.com

About DigiBirds360

DigiBirds360 is a digital marketing agency based in Faridabad, India, specializing in SEO, performance marketing, social media, AI marketing, content marketing, web & app development, influencer marketing, email marketing, and online reputation management.  

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