Surat’s lab-grown diamond company launches Aigiri brand in Delhi

Surat : Aigiri, a pioneering lab-grown diamond jewellery brand from the diamond city of Surat announced the opening of its flagship store in the heart of South Extension 1, New Delhi. 

The store was inaugurated by former Union Minister Smriti Irani in the presence of  Aigiri’s visionary co-founders—Smit Patel, Sanket Patel, and Miraj Patel—marking a historic milestone in their journey towards innovation and excellence.

The launch of Aigiri’s flagship store marks a significant milestone in the brand’s mission to make sustainable luxury accessible. As Asia’s largest lab-grown diamond jewellery destination, this state-of-the-art space showcases Aigiri’s unwavering commitment to conscious craftsmanship and innovation.

Speaking at the inauguration, Former Union Minister Smriti Irani praised Aigiri’s alignment with the Prime Minister’s “Make in India” and “Be Vocal for Local” initiatives. “Aigiri’s pioneering efforts in the lab-grown diamond sector perfectly encapsulate India’s growing technological prowess and our collective vision for a sustainable future,” she remarked. “This flagship store is a testament to the synergy between tradition and innovation, setting new standards for ethical luxury in our country.”

“We are honoured to unveil Aigiri’s flagship store,” said  Smit Patel, Founder of Aigiri. “This moment marks a significant stride in our journey to redefine the jewellery landscape through conscious luxury.”

Sanket Patel, Co-founder, added, “Our flagship store in South Extension 1 is not just a retail destination; it’s a curated experience that celebrates the convergence of tradition, innovation, and sustainability. We are thrilled to welcome discerning consumers to this extraordinary space and introduce them to the future of fine jewellery.”

Aigiri’s flagship store features specialised zones for bridal collections, daily wear, and bespoke designs, each showcasing the brand’s exceptional craftsmanship and commitment to ethical sourcing. Visitors can also explore Aigiri’s comprehensive assurance program, which includes IGI and GIA certification, 100% buyback and exchange value, and Lifetime Assured Maintenance.

“As we embark on this new chapter, we are excited to redefine the jewellery landscape through our unwavering focus on conscious luxury,” said Miraj Patel, Co-founder. “Aigiri’s flagship store in New Delhi marks the beginning of our ambitious expansion plan, as we aim to establish five additional stores in Tier 1 cities by 2025.”

Aigiri stands out as Asia’s largest lab-grown diamond jewellery brand, presenting beautifully crafted pieces that merge sustainable luxury with enduring elegance. Embodying a philosophy of mindful everyday elegance, Aigiri crafts timeless jewellery that narrates a tale of resilience, affection, and commitment to the planet. Every Aigiri creation exemplifies the brand’s dedication to artistry, eco-friendliness, and honouring the most cherished moments in life. The brand presents a diverse range of styles, with prices beginning at Rs. 10,000 and extending beyond Rs. 1 crore. Aigiri stands out as India’s sole destination for 100% CVD jewellery, featuring diamonds that are exclusively sourced from Greenlab Diamonds in Surat.