Vidya Prakashan Mandir Launches ‘Overjoy’ brand to provide High-Quality Notebooks
Understanding the industry and how things work, as well as the history of the brand, led to the conception of the new business segment
New Delhi : Known for producing high-quality textbooks and other educational materials for students in Uttar Pradesh for more than four decades, the publishing house Vidya Prakashan Mandir has recently expanded into the stationery market with its new brand, Overjoy. Overjoy’s current efforts are directed at the production of high-quality, low-cost school notebooks; as a result, the company has installed cutting-edge manufacturing facilities and sophisticated Livom Nova machinery, both of which are meant to increase the effectiveness of production, with the result that 50,000 notebooks per day can be produced.
Understanding the industry and how things work, as well as the history of the brand, led to the conception of the new business segment. Additionally, Vidya Prakashan Mandir is poised to not only open up a significant source of employment in the vicinity of the production facility, but also to reach a broad clientele on a global scale via premium stationery, with the introduction of the new business. In addition, the company’s participation in the UP Investor’s Summit 2023 is evidence of the brand’s prominence in the business landscape as an important employment and commerce generator due to the company’s proven track record of excellence.
Mr. Saurabh Jain, Managing Director of Vidya Prakashan Mandir Pvt Ltd, is ecstatic about the new direction the company is taking, and he expressed his excitement about the launch of Overjoy Notebooks in a recent company statement. The initiative’s first line of products is a line of high-quality notebooks designed to establish the name “Overjoy” as an industry leader. He continued by outlining the brand’s future plans: “Overjoy envision to launch several more stationery items, and eventually conquer the sector.”
The founder also spoke highly of Vidya Prakashan Mandir’s participation in the UP Investor’s Summit 2023, saying, “The summit is a hub of osmosis of ideas, where not just the political and the Category A business thinkers unite, but also there is a strong presence of the policy-makers, giving a strong sense of the upcoming trends in the world of business.” To paraphrase the company’s official statement, “Vidya Prakashan Mandir Pvt Ltd, which aspires to reach new heights of success, is proud to be associated with the event because it is a learning experience with a strong investor-centric, growth-oriented thrust.
Held between 10th and 12th February 2023, the UP Investor Summit was inaugurated by the Prime Minister, Shri Narendra Modi. The flagship event of the Government of Uttar Pradesh, this year, celebrating the 75th anniversary of Independence, inaugurated the Global Trade Show and Investor UP 2.0, creating the groundwork for robust economic progress in the state, in turn contributing to the overall progress of the country.