Bollywood Diva Sonam Kapoor Teams Up with Kérastase for a Stylish Haircare Journey!

Mumbai: Sonam Kapoor, a Bollywood celebrity recognised for her chic and stylish appearance, shines in a new commercial for the high-end hair treatment company Kérastase. The company just recently made public its connection to the star.

I’ve always been a firm believer in the importance of taking care of oneself. It’s crucial to put in the time and effort to take care of yourself while you’re away from home, working, and juggling several responsibilities. I have a strong connection to the Kérastase brand. It’s a symbol of confidence in women to be themselves and an endorsement of high-tech, high-end hair care products. How thrilling is it that we will be working together? explains Sonam Kapoor

Kérastase has been in India since 2005 and is now well known for its innovative and luxurious hair care offering that it brings to consumers through salons across 42 cities in India and through its own DTC platform, www.kerastase.in. Today it is the leading luxury hair care brand in the world thanks to its philosophy and mission, which goes much deeper than just hair!

“For us at Kérastase, it’s all about our consumers, the women who trust us. We use science and technology in hair care to help hair reach its full potential. Our brand line is You Dare; We care -it’s a simple promise to women telling them to go after what they want – that new hair colour or new haircut or new hairstyle because they have a brand that will care for their hair- that will repair it, nourish it and make it shine!” says Anjali Pai, GM Kérastase India.

Sonam brings to life this philosophy! She is confident, puts herself first when she needs to and understands the need for balance! She is not afraid to take time to care for herself, her hair, her body, and her mind, and this is what makes her an inspiration to millions of women.

About Kérastase

Kérastase is the world’s leading luxury professional haircare brand. Since 1964 it has built its reputation on delivering exceptional results on hair & scalp through bespoke in-salon rituals and exquisite products, including a range of shampoos, masques, serums, oils and treatments.

The brand adopts a care-first philosophy that extends beyond its products: to care for all hair types, all women, as well as the future of the planet. Since 2015, it has made important strides in integrating sustainability in its formulae, packaging and merchandising materials.

To find your personalised luxury hair care routine, visit your nearest Kérastase salon or take our 2 min hair diagnosis on www.kerastase.in