Aryan Khan Partners with world’s largest brewer to launch Vodka brand in India

Shah Rukh Khan’s son Aryan Khan has now also announced his maiden foray into the business world

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Mumbai (Maharashtara) : After filmmaking, Shah Rukh Khan’s son Aryan Khan is set to launch is first business venture in partnership with the world’s largest brewer. Khan has partnered with largest brewer to launch  a premium vodka brand with plans to expand into other consumer segments later.

Days after announcing that he was making his film debut as a director, Shah Rukh Khan’s son Aryan Khan has now also announced his maiden foray into the business world. The 25-year-old, is planning to launch a premium vodka brand in India along with his partners. For this, he and his partners have tied up with the world’s largest brewing company

Last week, taking to Instagram, Aryan had announced that he would be making his entertainment debut as a director and showrunner of a series he has written. The announcement was met by congratulations from all sides, including father Shah Rukh Khan. Unlike his father, Aryan has no interest in acting, he has often stated. But quite like his father, Aryan is diversifying into business avenues as well.

 

A Mint report stated that Aryan and his two partners–Bunty Singh and Leti Blagoeva–are planning to launch a premium vodka brand and expand into the brown spirits market later. For this, they have launched a company called Slab Ventures, which has partnered with the local arm of Anheuser-Busch InBev (AB InBev), the world’s largest brewer, for distribution and marketing purposes. Talking about his business venture, Aryan told Mint, “We thought there was a kind of a void in the current space. And when there’s a void, there’s an opportunity, and I think businesses are all about opportunity.”

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